When entering a new industry or starting your journey into application development, you need to create something that will help you evaluate your chances. Your application’s minimum viable product (MVP) can still realize your app’s mission, but only at a minimum scale and without additional fruitful features. You’ll probably not boast it to the whole world, but you can test it with groups of users who will agree to participate. The insights you’ll obtain are worth your time, money, and attention, as they will show you which chances your product has and how you can implement them!
Therefore, MVP design is the crucial point for your journey, and as you’ll see, you must be familiar with the user experience (UX) concept to make it right. Let’s start by defining the minimum product and exploring how it should be designed to be successful.
A minimum version of your product will help you approbate your idea and comprehend it better. It is a “naked” product, conveying only your idea without anything additional. For example, if your app is a large AI-driven data analyzer, its MVP will be a small chatbot, analyzing much fewer chunks of data but with similar performance.
The most important quality is the openness for scaling, as it will be expanded after successful testing. If you have a well-developed idea for your product, it won’t be a problem. Another essential aspect is usability, ensuring the product realizes its mission without flaws.
So, let’s see how to reach these qualities!
Design is more than an outer look of your product. It is a sum of its interactions and capabilities, each of which should have some purpose. We can use physical products for comparison, such as cars. They have wheels, a cabin, a steering wheel, and constructions that hold these tools together. Mobile applications can also be described in that way: their “wheels” are transitions between screens and menus, and a “steering wheel” is a set of taps, swaps, touches, and other actions which will influence the app’s behavior.
Your minimum product must be viable, which is the key point. All components, crucial for its goal realization and performance should be present, but they should be as lightweight as possible. Let’s see several basic tips.
Now, let’s see an algorithmic breakdown of the design process. If you want a short visual depiction, see it below: actually, it is the process of learning and refining your idea rather than creating a ready product. The success of this endeavor is determined by whether you’ll improve your knowledge and can implement it or not. Even if your minimum product is not as successful as you would like, you’ll win in case you’ll be able to record your experience and digest it.
So, let’s see where to start.
The concept is based on iteration. You always learn: firstly by creating a prototype, then by analyzing its performance, and lastly, by feedback from your target audience. Be open to all new experiences and notice them. It would be good to write it somewhere, as you’ll probably want to use it for your future projects as well.
As you can guess, user experience is the most important part of your application. In the case of its minimum version, it is even more critical, as it determines the testing and scaling success.
User interface (UI) is the end version of your app’s front end: the interactive set of menus, icons, animations, and screens which will deliver your app’s functionality to the user.
See the UX design process, taken from the Interaction Design guidebook, to understand these stages. Regarding the whole development algorithm described above, UI/UX development starts from the prototyping stage. As it is the core component of your MVP, we decided to focus our attention on it. Let’s see.
While your project’s mission and vision formulate its core, UI/UX are these wheels and constructions that embody this core. Without them, any idea will be ethereal, and these two components should always be in a bundle.
Lastly, let’s evaluate how much all of this will cost. The range is $5,000 – $15,000 for designing only basic functions, such as the home screen, user profiles, and registration. Adding new app screens and essential features, which should be implemented, will increase the price.
Based on approximations from various other web studios, we can summarize that each new app screen will increase the price by approximately $500 and each new feature by at least $1,000, depending on the time necessary for its implementation. See approximate developers’ hourly rates in various parts of the world to clarify your evaluations.
MVP design will save your resources and teach you many new concepts and ideas about the industry in which you’ll operate. In addition, it will be exciting. It will cost you only several thousand dollars, but in the end, you’ll obtain a working prototype with all the essential features. While it will be weak, it still will embody your app’s mission and purpose. By testing it with customers, you’ll obtain essential insights after each iterative cycle, improving all your processes for a low price.
Remember that a successful product’s two essential elements are a strong and clear mission and usability. A well-established plan and purposes are necessary for the former, and the latter requires UI/UX techniques. We’ve presented you with how to implement these two points, and we hope that your product design will be the best!
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